At GUSBEL, we continue the mission that began with Homeatlease, a Canadian company recognized for helping families achieve the dream of home ownership through the rent-to-own model. Over time, thanks to the trust of our clients and our growing experience in the real estate market, we evolved into GUSBEL, a renewed brand that reflects growth, closeness, and commitment to those seeking a new beginning.
Our team is made up of professionals with extensive experience in the Canadian real estate sector, dedicated to providing real solutions for people facing credit or financial challenges. Our purpose is clear: to make it possible for more people to build a stable and prosperous future through home ownership, offering guidance, flexibility, and a clear path toward the home of their dreams.
Gustavo & Isabel are the co-founders of GUSBEL (Homeatlease), a family-owned business built on shared values. Together, they embarked on this journey with the conviction that every Canadian deserves the opportunity to own a home, regardless of financial situation or credit history.
With a combined experience of over 35 years in finance and real estate, they provide education and personalized guidance to families through the GUSBEL Rent-to-Own Program.
Founder of GUSBEL - Homeatlease
With more than 25 years of experience in the financial and banking sector, Gustavo has dedicated his career to helping people achieve financial freedom.
He began managing investments in the Canadian and U.S. stock markets, and soon after discovering real estate as one of the most powerful vehicles to build stability and prosperity.
Today, Gustavo combines his financial expertise with a genuine passion for creating accessible and effective solutions that bring people closer to the dream of owning a home. His mission goes beyond helping you buy a property, he strives to provide strong financial education, empowering you to strengthen your finances and build a safer, more abundant future.
Co-founder of GUSBEL - Homeatlease
Isabel dedicates her time and experience to helping Canadians achieve home ownership through the Rent-to-Own Program. With over 10 years in the real estate industry, she specializes in guiding families who face challenges such as low credit scores, lack of financial history, limited savings for a down payment, or those who are new to Canada.
As an immigrant herself, she understands firsthand how important it is to feel stable and secure in a new country. That’s why she puts her heart into helping others find that same sense of home, stability, and opportunity that transforms lives.
Our mission is to help families and individuals move from renting to owning through a clear, structured, and human process. We combine real estate investment with financial education, providing the tools to build long-term stability, confidence, and security.
At GUSBEL, we don’t just offer a program, we offer a plan, a team, and a vision that grows with you until you hold the keys to your own home.
The story of GUSBEL began with HomeAtLease. An initiative created to provide real home ownership opportunities for those facing obstacles within the traditional Canadian financial system. Over time, and thanks to the commitment of hundreds of families, that vision evolved and took a new form; GUSBEL, a brand that represents growth, strength, and a broader mission.
We recognized that many new immigrants, self-employed workers, and families with credit challenges needed more than a rental, they needed an opportunity. That’s why we developed a Rent-to-Own model that combines housing, savings, and financial guidance.
